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Cannibals with Forks: Triple Bottom Line of 21st Century Business, by John Elkington
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Cannibals with Forks passionately demonstrates how all businesses can and must help society achieve the three inter--linked goals of economic prosperity,environmental protection and social equity, issues which are already at the top of the corporate agenda.
- Sales Rank: #884214 in Books
- Brand: imusti
- Published on: 1999-09-01
- Original language: English
- Number of items: 1
- Dimensions: 9.02" h x .98" w x 6.06" l, 1.41 pounds
- Binding: Paperback
- 424 pages
- CAPSTONE
From Booklist
Polish poet Stanislaw Lec asked, "Is it progress if a cannibal uses a fork?" Elkington applies the question to twenty-first-century capitalism as he ponders whether holding corporations accountable to a "triple bottom-line" of economic prosperity, environmental quality, and social justice constitutes progress. Elkington cofounded SustainAbility, a London consulting firm that advises major corporations on how to be more environmentally sensitive and socially active while prospering economically. He is also the author of several books on corporate "greening" and "green" consumerism. Published last year in Britain, Elkington's book identifies the seven dimensions of--or revolutions leading to--a sustainable future. For each of the seven, he examines the "blind-spots" most corporate leaders have that prevent them from joining in the revolution. Focusing mostly on environmental issues and using examples from his impressive client list, Elkington invokes the mantra of sustainable development and assures us that this is progress. David Rouse
About the Author
John Elkington is co-author of the million-copy bestseller The Green Consumer Guide, Chairman of London-based SustainAbility, Europe's best respected sustainability consultancy firm, and a regular Guardian columnist and contributor to Harvard Business Review, Management Today, and Tomorrow Magazine.
Most helpful customer reviews
0 of 0 people found the following review helpful.
The triple bottom line. Essential reading.
By Amazon Customer
This is the book that introduced the world to the "triple bottom line".
It is essential reading for anyone seeking to build a resilient business at a time when company profits, environmental concerns and social justice need to find new balance and visibility on the corporate dashboard.
0 of 0 people found the following review helpful.
A Classic of Humanitarian Proportions
By Blueclaw
This book sets in motion the 21st century style corporation that JIm Crammer now discusses as the Costco and Chipotle that make a larger contribution to their customers than just their bottom lines.
18 of 19 people found the following review helpful.
The bible of sustainability
By A Customer
You can expect a complete perspective from the head of an organisation called SustainAbility on sustainability. That is what you get. John Elkington makes a useful classification of Non Governmental Organisations. The polarisers don't want to have anything to do with business. Business is in principle bad and should be watched and harassed. The integrators try to add two additional dimensions to business, environmental and social responsibility. Discriminators differentiate between good and bad businesses and the non-discriminators do not. This book is for the discriminating integrators. John Elkington believes that it is possible and necessary to get all businesses to act responsibly concerning profit and social and environmental issues- the triple bottom line. The book provides an excellent historical perspective of why businesses are moving on from the Friedman doctrine stating that the only social responsibility of a business is to make a profit. A business that wants to move in the sustainability direction can use the book to find out where it is on the path to full sustainability. The book also makes many practical suggestions on how to move forwards. The book is equally useful for NGOs, and public policy makers.
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